Mississippi Association of Dispensing OPticians

16383 South Swan Rd.
Gulfport, MS 39503

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MADO Conference Agenda

Friday, April 25th

  • Welcome Reception: Maritime & Seafood Museum

Saturday, April 26th

  • REGISTRATION and Continental Breakfast
    2nd Floor Ballroom Foyer
  • ABO Review: Exam Prep - Robbie Hall
  • The Light Stuff - Reflecting on Light Reactive Lenses and What They Can Do for Your Practice
    Amer Mourad
    ABO Ophthalmic Level II
    This one-hour presentation will look at the history behind light-reactive (photochromic) lenses, their acceptance rate in the current optical industry, the potential for growth of this segment in the next five years, and how this technology can create patient loyalty for an independent Eye Care Practice while also securing a successful business strategy for the practice's future. The more technical portion of this course will review how photochromics came to be (science) and how that technology evolved over the past 20 years as a general statement. This course will not inundate the learner with tired charts and facts that have been mentioned countless times before. This course will offer newer technical information and allow the learner to find a way to easily relay the information to patients who are hungry for a convenient solution to switch between clear and sunglass lenses.
  • The Technology and Benefits of Polarized Lense
    Candace O'Keefe and Mackenzie Mencia
    ABO Ophthalmic Level II
    This course begins with the nature of light how its polarization occurs. Participants will be introduced to the technology and science behind polarized lenses beginning with the polarized lens construction, chemical bonding process and film placement. Harmful effects of polarized light will be discussed including the 4 types of glare; distracting, discomforting, disabling and blinding. We will review the current state of the polarized market and discuss ways to better communicate features and benefits while overcoming common objections including price sensitivity.
  • Innovation and Vision: Past Present and Future (History)
    Jerry Himes
    ABO/NCLE Ophthalmic Level II
    Class size is limited to 30.
    This course explores the evolution of eyewear and patient needs over the last hundred years. It draws both on historical material from the archives of the Optical Heritage Museum in Southbridge, Massachusetts, as well as recent research and development in vision health and ophthalmic lenses. Topics discussed include lifestyle dispensing, sun wear and protective eyewear, driving eyewear, evolving definitions of healthy vision, protection against UV and blue light, and other related subjects.
  • Mounting and Dismounting Compression Sleeve Rimless Eyewear
    Matthew O'Gara
    ABO Ophthalmic Level II
    Class size is limited to 30.
    This course reviews the different types of mountings for rimless eyewear and includes a hands on technical component where attendees can learn tips and tricks that make adjustments and mountings easier.
  • LUNCH
  • UV vs. Blue
    Jerry Himes
    ABO/NCLE Ophthalmic Level II
    Health concerns related to blue light exposure are increasing within the eye care community among consumers but with 4 out of 5 lenses not providing sunglass level UV protection, should we be focusing on giving everyone proper UV protection since there is no debate about the issues associated with UV.
  • EXHIBIT HALL OPEN

Sunday, April 27th

  • Breakfast Buffet (registered participants only)
  • MADO Business Meeting (Members Only)
  • Advanced Optical Jeopardy
    Jerry Himes
    ABO/NCLE Ophthalmic Level II
    This course will take you through the basics of prism and then play prism optical jeopardy.
  • The Importance of Teamwork
    Jerry Himes
    ABO/NCLE Non-Ophthalmic Level I
    This inter-active lecture is designed for opticians and their staff. It identifies good inter­office practices, communication principles, professionalism, and procedures required to produce teamwork skills. This lecture provokes discussion and uses real audience situations from current offices situations to discuss ways of producing teamwork. A practical hands-on application and exercise will be accomplished to identify pitfalls to avoid and tools that can be used to enhance teamwork.